He'brew for the Holidays

If you haven't heard of the colorful Schmaltz Brewing, the it's about time you did. Schmaltz produces both HE'BREW: The Chosen Beers and CONEY ISLAND LAGERS. Shmaltz Brewing Company is an American craft brewing company based in San Francisco, California and Brooklyn, New York. Founded as “a Jewish celebration craft beer” by proprietor Jeremy Cowan, HE'BREW Beer has incorporated quality, community, and schtick since 1996. "This is a beer to celebrate the Jewish community," says Cowan. "The product is primarily for the Jewish community, but the beer's humor is appealing to lots of people." The company's second brand, Coney Island Craft Lagers, was introduced in 2007 in partnership with Coney Island USA, a non-profit organization that runs the Coney Island Circus Sideshow and Museum in Brooklyn. Shmaltz is known for blurring beer styles and using puns, art, history, and pop culture in every aspect of their products. All HE'BREW beers are certified by Kosher Supervision of America under the strictest Orthodox standards.

HE'BREW ORIGIN
Celebrating our second decade of brewing, Shmaltz Brewing presents ORIGIN Pomegranate Ale. A renewal of our original HE'BREW Beer covenant, brewed once again after 10 years with the juice of over 10,000 luscious Pomegranates. ORIGIN is a
complex, rich and balanced Imperial Amber Ale with a truly unique character. The only Pomegranate Strong Ale in the country!

HE'BREW GENESIS
Crisp, smooth and perfectly balanced between a west coast style pale and amber ale, with a supple malt sweetness and a pronounced hop flourish.

HE'BREW MESSIAH BOLD
It's the Beer You've Been Waiting For! A deep, bold nut brown ale beautifully balanced with rich dark malts and a complex hop character converging to reveal a simply enchanting elixir.

HE'BREW VERTICAL
Vertical Jewbelation® is the latest release is Shmaltz's barrel aged series, and recently took home a Gold Medal at the World Beer Championships 2011. Vertical Jewbelation® is a very rare brew as it is a blend of all seven recipes of every past anniversary offering of Jewbelation® (8 – 14) barrel-aged in Sazerac 6-year rye whiskey barrels throughout 2010. Beverage Tasting Institute, the host of the World Beer Championships, states, "Vertical Jewbelation® is a delicious beer to savor." 10.5%ABV

Candles Won't Be The Only Thing
Getting Lit This Season!